“Free antivirus software dominates security market” plus 1 more |
| Free antivirus software dominates security market Posted: 08 Jul 2010 02:18 AM PDT High brand visibility from large security vendors doesn't necessarily mean that their products dominate the market, according to a new study of security software. The study was released Wednesday by Opswat, whose primary product, Oesis, is a development toolkit used to manage third-party security applications. Opswat's study focused on what kind of endpoint security software users employed, primarily in English-speaking markets. Opswat gathered the data from Windows users running AppRemover, an application designed to completely uninstall security applications, and Am I Oesis OK?, which can detect whether security applications are compatible with other third-party applications. Both are free tools and have "hundreds of thousands" of deployments, according to Opswat. Opswat concluded that despite high brand awareness for companies such as Symantec and McAfee, their security software does not necessarily dominate the market in terms of installations. Perhaps unsurprisingly, free security software suites rule. Forty-two percent of the market is composed of free products, according to the report. "It would appear that end users have as much faith in the ability of free antivirus applications to keep them as secure as they do paid antivirus," the report said. Free programs dominated the top four security software deployments, with Avast Free Antivirus at 11.45 percent; Avira AntiVir Personal Free Antivirus, 9.19 percent; AVG Anti-Virus Free, 8.6 percent; and Microsoft's Security Essentials at 7.48 percent. Ruggero Contu, principal research analyst with Gartner, said the figures are not surprising. Free products are more likely to be popular during a recession, and advanced users looking for other features such as backup and encryption tools will pay for that kind of software. "I think overall the perception of the free product is that they are good enough products and reliable," Contu said. Avast's paid antivirus product came in fifth at 5.4 percent, followed by two other paid products, Kaspersky Internet Security, 4.48 percent, and Norton AntiVirus, 4.24 percent. Vendors that had less than a .98 percent market share on their own collectively counted for some 14.38 percent of the total market installs. Only the top four products - all free - had more than 6 percent share. "It is useful to see the sheer variety of vendors that are occupying a 1- 6 percent antivirus application market share," the report said. "Though in the United States, Symantec and McAfee are often positioned as the top choices, the reality is that competition is alive and well in this highly fragmented sector." Opswat study said that the true market share of security applications often remains hidden, but that vendors will claim to dominate a market based on their sales numbers versus the reported sales of their competitors. According to April 2010 figures from Gartner, Symantec led the consumer security software rankings by revenue with about US$1.8 billion for 2009. Next was McAfee with $699 million followed by Trend Micro at $278 million. Send news tips and comments to jeremy_kirk@idg.com Five Filters featured article: Headshot - Propaganda, State Religion and the Attack On the Gaza Peace Flotilla. Available tools: PDF Newspaper, Full Text RSS, Term Extraction. |
| AvePoint Delivers Comprehensive Antivirus Protection for Microsoft SharePoint 2007 and 2010 Posted: 08 Jul 2010 12:01 AM PDT DocAve Antivirus for SharePoint, powered by preferred antivirus provider Trend Micro, delivers comprehensive protection of mission-critical SharePoint environments. Jersey City, NJ (PRWEB) July 8, 2010 -- AvePoint, the leading provider of infrastructure management software solutions for Microsoft Products and Technologies, today announced the release of DocAve Antivirus for SharePoint - Powered by Trend Micro, AvePoint's preferred antivirus provider, delivering the industry's most comprehensive and cost-effective anti-malware protection of SharePoint environments. With DocAve Antivirus for SharePoint, organizations can enable real-time, event-based scanning that ensures malware is identified and quarantined before it reaches the SQL database. The module is also optimized to work with organizations already utilizing Symantec Scan Engine for their antivirus needs. "We are proud to release DocAve Antivirus for SharePoint, powered by Trend Micro", said George Petrou, AvePoint's Vice President of Product Management. "Increasingly, organizations are turning to Microsoft SharePoint Products and Technologies to craft mission-critical platforms and truly unify their people, processes, and information. As such, it is vital that these companies have a robust solution that fully protects their SharePoint deployments from vicious malware. We are proud that this new DocAve module, which leverages Trend Micro's scan engine and Smart Protection Network™, represents the most comprehensive and cost-effective means to secure their SharePoint environment." One Tool for End-to-End SharePoint Antivirus Protection With DocAve Antivirus, organizations can diligently protect their mission-critical SharePoint platforms from the viruses, worms, rootkits, and Trojan horses that can severely damage business productivity. Most organizations don't realize that the great majority of email and enterprise-level antivirus solutions on the market today do not properly and proactively protect content residing within SharePoint, leaving companies susceptible to security breaches and a crippling loss of productivity. Using DocAve, companies now can have confidence their SharePoint environments are fully protected, including: • Seamless Integration into Existing Antivirus Strategies • Efficient and Secure Management of Malware Instances • Proactive Malware Protection • Optimal Protection with Minimal Resources "We are pleased that AvePoint, a global leader in the Microsoft SharePoint market, is using our advanced antivirus scan engine to deliver comprehensive protection from file-based malware, to its growing customer base", said John Maddison, senior vice president of SaaS, and general manager of the xSP business, Trend Micro. "In today's dynamic threat environment, we continue to urge organizations that rely on Microsoft Office SharePoint Server 2007 and SharePoint Server 2010 for business-critical initiatives, to deploy solutions like DocAve Antivirus that are tailor-made for SharePoint protection." DocAve Antivirus is one of several DocAve solutions devoted to ensuring SharePoint environments receive comprehensive protection. DocAve Content Shield for SharePoint scans all content before it is uploaded into SharePoint, verifies it against customizable keywords, phrases, and patterns, and quarantines any data that does not meet the organization's compliance standards. To learn more about the new DocAve Antivirus for SharePoint, and to download a free trial, please visit AvePoint at http://www.avepoint.com/ About AvePoint AvePoint is a global technology company and software innovator headquartered in the United States. Since its founding in 2001, AvePoint has become the world's largest provider of infrastructure management software solutions for Microsoft SharePoint Products and Technologies. Propelled by the world's largest SharePoint-exclusive research & development team, AvePoint is the premier provider for EPG, SMB, Mid-Market and Government organizations demanding the most powerful and flexible infrastructure management solutions for their SharePoint environments and assets. AvePoint's award-winning DocAve Software Platform is recognized as the industry standard for comprehensive and scalable SharePoint backup and recovery, administration, replication, migration, archiving, deployment management, reporting, storage optimization, and content lifecycle management. AvePoint is headquartered and maintains its principle engineering center in Jersey City, NJ, with wholly owned sales and engineering centers in the USA - San Jose, Los Angeles, Seattle, Chicago, Washington D.C., Houston, Boston; Melbourne, Australia; London, United Kingdom; Munich, Germany; Johannesburg, South Africa; Tokyo, Japan; Singapore; and Changchun, Dalian, China. AvePoint's global team, fortified by an expansive network of certified partners, help more than 6,000 enterprise customers - including many Fortune 500 companies and government agencies - to protect, manage, optimize, and integrate their mission-critical SharePoint environments. AvePoint is a Depth Managed Gold Certified Microsoft Partner and GSA provider. About Trend Micro Trend Micro Incorporated, a global leader in Internet content security, focuses on securing the exchange of digital information for businesses and consumers. A pioneer and industry vanguard, Trend Micro is advancing integrated threat management technology to protect operational continuity, personal information, and property from malware, spam, data leaks and the newest Web threats. Visit TrendWatch at www.trendmicro.com/go/trendwatch to learn more about the latest threats. Trend Micro's flexible solutions, available in multiple form factors, are supported 24/7 by threat intelligence experts around the globe. Many of these solutions are powered by the Trend Micro™ Smart Protection Network™ infrastructure, a next-generation cloud-client innovation that combines sophisticated cloud-based reputation technology, feedback loops, and the expertise of TrendLabs(SM) researchers to deliver real-time protection from emerging threats. A transnational company, with headquarters in Tokyo, Trend Micro's trusted security solutions are sold through its business partners worldwide. Please visit www.trendmicro.com. AvePoint Media Contact: Tucker Hall - Director of Marketing All product and company names herein may be trademarks of their registered owners. # # # AvePoint Five Filters featured article: Headshot - Propaganda, State Religion and the Attack On the Gaza Peace Flotilla. Available tools: PDF Newspaper, Full Text RSS, Term Extraction. |
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